Lavendon selects logi analytics platform

October 2014

LOGI Analytics says its Logi Info business information platform has been selected by Lavendon Group to enhance and standardise reporting and analytics across the company, and eliminate the labour-intensive task of manipulating raw data.

Lavendon is the market leader in the rental of powered aerial work platforms in western Europe and the Gulf states. Its rental fleet of 20,000 machines enables people to work safely at heights.

Explaining the need for the new platform, Paul Hickling, head of commercial at Lavendon Group, says: “The group’s business has grown by acquisition and sales growth, which has resulted in a range of reporting methodologies, systems and processes being used throughout the organisation. And we were using a variety of methods to manage our data, including Excel, Access, Aruba and Cognos. This meant that manipulating raw data from our various information sources was very labour-intensive and we could see that there was a cost saving to be made.

“We set about investigating the products that were available on the market. We needed a multi-currency system that could be delivered across a range of devices, including desktops, laptops and tablets – and when we looked at Logi Info, it fitted perfectly, in fact it blew everything else out of the water.”

Hickling is responsible for the group’s data analytics and standardising its metrics and reporting across the regions while allowing for local variations.

Lavendon Group had in-house development teams with database and data warehousing expertise but no previous experience with Logi Info. They put together a business case using Logi Info showing two suites of reports on machine status and sales very quickly.

Simon Ryan, director of EMEA (Europe, Middle East and Africa) for Logi Analytics, says: “Logi Info is the ideal solution when oganisations need to understand their business performance, even when the data is spread across many systems and many subsidiaries as a result of company acquisitions.”

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