Bloom Properties, a Bloom Holding business, has completed a 25-storey mixed-use project comprising two blocks in the heart of Abu Dhabi, UAE.

The first block of Bloom Central includes the Marriott Executive Apartments Downtown Abu Dhabi that consists of 64 serviced one-, two- and three- bedroom apartments, as well as 49 distinctly designed two- and three-bedroom Bloom Residences and 7,000 sq m of premium office space spread across five storeys.

Meanwhile, the second block is home to Bloom Hospitality’s first hotel property in Abu Dhabi, the Marriott Hotel Downtown Abu Dhabi, -a 315-room five-star hotel managed by Marriott Hotels, the signature brand of Marriott International.

Sameh Muhtadi, CEO, Bloom Holding, said: “These are exciting times for Bloom Properties. The successful launch of several mixed-use projects lately has strengthened our leading position as a trusted master developer in the emirate and the wider UAE. With the completion of Bloom Central, we have integrated a new iconic addition to the city's skyline bringing residential, commercial and hospitality components under one roof.”

Bloom Central is also home to the headquarters of Bloom Holding and other companies in Abu Dhabi.

Commercial tenants enjoy a variety of benefits, such as discounts to access the premium facilities and amenities of Marriott Hotel Downtown Abu Dhabi - including meeting room facilities, guest room facilities, restaurants, lounges, and use of the spa and health club. Additional services include access to laundry services and priority bookings on special offers and promotions.

Bloom Residences features premium amenities and a la carte services including concierge services, a neighbourhood services directory, housekeeping, laundry services, chauffeuring and car rental, taxi services as well as a discount card to enjoy essential neighbourhood services.

Bloom Central articulates Bloom’s priority to extend a premium hospitality experience combined with personalised amenities to its guests and residents. The Marriott Executive Apartments Downtown Abu Dhabi offers fully serviced one-, two- and three- bedroom apartments.

Presenting a completely new hotel experience for modern travellers, the other Marriott property the five-star Marriott Hotel Downtown Abu Dhabi will provide guests with a variety of culinary experiences.

Inspired by the community and headed by expert chefs, the concepts are unique to the city. JW Steakhouse brings Marriott’s signature steakhouse concept to the capital, offering a contemporary take on the classic American steakhouse with premium quality cuts enhanced by varied dry-ageing techniques and paired with classic steakhouse sides.

Another outlet, Kuzbara offers a market place atmosphere for breakfast, lunch and dinner with live and interactive cooking stations serving the best of the coriander trail that reflects the influences of Asian, Mediterranean and Middle Eastern cuisines. Meanwhile, Central Grounds is a coffee shop and meeting hub that offers free wi-fi access throughout its premises, as well as convenient on-the-go flavourful bites, showcasing innovative coffee-making methods and ‘gourmet freak-shakes’.

Velocity is an energetic and sophisticated sport, lifestyle bar and restaurant offering a menu focused on burgers, lobster and specialty wings served alongside draft and craft hops and home-infused creations. Hosting live sports broadcasts and DJs, Velocity also offers flexible seating options to enable a smooth transition from sports bar to late-night music venue.

The hotel will also provide a range of wellness options for travellers with the Saray Spa & Health Club offering six individual treatment rooms, a fitness centre and rooftop swimming pool. Set to open later this year, the Saray Spa draws inspiration from the timeless rituals and invigorating treatments of the authentic caravanserai - places of rest and recovery on the Silk Road. Combined with today’s belief in genuine results and high-quality natural products, the Saray Spa will serve as an urban sanctuary offering the best of both worlds.

Meetings and events are catered for within the hotel’s 1,500-sq-m flexible convention space that includes 21 conference rooms for intimate meetings to large scale conferences. The Grand Ballroom (covering an area of 522 sq m) can accommodate up to 560 people for events ranging from traditional business meetings to extravagant weddings and social events. Marriott Hotels’ signature meetings concept, Meetings Imagined, enables event planners to design their event using the online platform and offer expert tips and advice. – TradeArabia News Service