More than 350 international fire and rescue companies will take part next month at Intersec, the world’s largest security, safety, and fire protection trade show.

Environment-friendly fire suppression agents and advanced fire detection technologies are expected to be on display, with fire and rescue constituting the second-largest section at the 18th edition of Intersec taking place from January 17 to 19 at the Dubai International Convention and Exhibition Centre (DICEC) in Dubai, UAE.

Organised by Messe Frankfurt Middle East, the three-day event will host some of the world’s biggest names including Siemens, Oshkosh, Honeywell, Volkan Fire, Ateis, Fike, Draeger, and UAE-based powerhouse Naffco.

Ahmed Pauwels, CEO of Messe Frankfurt Middle East, said: “Fire and rescue companies are responding to a growing end-user market that is increasingly willing to adopt the latest advanced fire safety measures, and many of these will be seen for the first time at Intersec 2016.”

The fire and rescue section is a dedicated ‘safety and design in buildings’ pavilion where more than 40 exhibitors will showcase their latest fire rated building and construction materials, fire alarms and smoke ventilation systems.

Much of the spotlight will be on advanced fire and safety features for high-rise buildings, of which the GCC region has plenty. According to the Council of Tall Buildings and Urban Habitat (CTBUH), by the end of 2015, the GCC will be home to 269 high-rise buildings with a height of more than 150 m.

UAE and international exhibitors alike will launch new products on the Middle East market at the event.

Portugal’s Global Fire Equipment, a manufacturer of fire detection and extinguishing systems, will introduce its fire retardant panels and web-based connectivity solutions while UAE-based fire detection and protection company Unisafe will showcase its complete range of branded products.