As the year draws to a close, the mood at yards and work sites across UAE changes: some businesses are eager to clear out lots, others are preparing for growth and looking for the right equipment to get a head start in 2026.
Ritchie Bros., an RB Global company and a global leader in asset management and disposition, has just the event for both—its End of the Year campaign: “Boost your year end”. This is more than a series of auctions across EMEA region; it’s a strategic moment for sellers and buyers alike.
A win-win strategy for buyers and sellers
Many companies, aware that another year is ending, find themselves facing a familiar scene: a lineup of unused machines—assets that could be converted into cash, freeing up space for new opportunities and balancing the books ahead of 2026.
For these businesses, consigning with Ritchie Bros. means not only guaranteed sales but that the machines will no longer sit idle thanks to this opportunity to sell through multiple channels: unreserved auctions or private-treaty through Marketplace-E platform. Sellers can be confident their equipment will be exposed to a wide international audience to find the right buyer, the process is fully transparent, and proceeds can be received in as little as 21 days.
On the other side of the bidding aisle, companies planning for growth can access a wide selection of construction and agricultural machinery, trucks, and more. They can choose to participate in upcoming unreserved auctions or purchase the equipment they need directly through Marketplace-E, where they can either negotiate or buy at the listed price. Every option ensures a transparent and simple process. With optional services such as logistics support, Ritchie Bros. helps buyers to start 2026 well-prepared.
High engagement sets the stage for Q4
Ritchie Bros. builds momentum ahead of its End-of-Year campaign, riding the strong engagement generated during its Super September Q3 campaign across key equipment sectors in EMEA:
Construction & Industrial: Over 18,300 lots were sold, attracting more than 12,500 bidders - a five-year record - and more than 4,600 buyers from Spain, France, Italy, Germany, and the UK. Top equipment sold included hydraulic excavators-crawler, telescopic forklifts, mini hydraulic Excavators, wheel loaders, and articulated dump trucks.
Agriculture: Over 760 agricultural lots changed hands, with over 2,600 bidders and more than 530 buyers - a five-year record - primarily from France, Germany, Italy, Spain and Poland. Key equipment sold included tractors, cultivators, combines, discs, and sprayers.
Transport: Over 820 transport lots were sold, drawing over 2,800 bidders - a five-year record - and more than 560 buyers from Spain, France, Italy, UAE, and the UK. SUVs, single-axle truck tractors and tandem-axle truck tractors, lowboys, and pickup trucks were among the most sold assets.
"Our Super September Q3 results highlight sustained confidence in the used equipment market and the value our auctions and digital platforms bring to sellers and buyers," said Duncan Ainscough, Head of Sales at Ritchie Bros. EMEA.
"With record engagement from bidders, the upcoming End-of-Year auctions provide a prime opportunity to sell surplus equipment or secure the assets they need to get a head start on 2026," he stated.
Strong momentum in the Middle East heading into Q4
Ritchie Bros. continues to see strong momentum across regions, particularly in the Middle East, where preparations are underway for a major year-end auction in Dubai (December 9-10).
The lineup already looks promising, featuring hundreds of used and unused machines and vehicles. Among the highlights: 2023 Hyundai HX350AL, 2020 XCMG QY50KA, 2025 JCB 215LC (Unused), 2023 Hamm HC119i, 2001 Komatsu HD785-5, and 2016 JCB 3DX.
Another major event for the regional team will be their participation at the Mining Show on November 17 to 18 , where Ritchie Bros. will present its global “Sell to the World” initiative. September Dubai auction attracted bidders from over 70 countries, demonstrating the region’s truly global buyer engagement. Visitors to the Mining Show can meet the team at stand A12 to learn more about how Ritchie Bros. connects sellers of mining equipment with active buyers in markets where it’s needed most.
A packed auction calendar
Ritchie Bros. auctions will take place in the upcoming weeks beginning with:
*IronPlanet China OEM Auction – October 22
*Agricultural Sale – Relocation of ETA Charpentier (France) - October 29
*Iron Planet Metro Tunnel Surplus Auction (Australia) - (CYP) - October 29
*IronPlanet National Crane Auction (Australia) - November 11
*IronPlanet Japan National Auction – November 12
*IronPlanet Australia Equipment Auction – November 13
*United Kingdom & Ireland– November 19 to 20
*Meppen (Germany) – November 19 to 20
*IronPlanet New Zealand's Unreserved Auction - November 20
*Australia National Unreserved Auction – November 26 to 27
*Benelux – November 26 to 27
*Ocana and Tarragona (Spain) – November 27 to 28
*France – December 2 to 4
*Italy – December 4 to 5
*Dubai – December 9 to 10
An RB Global company, Ritchie Bros offers customers end-to-end solutions for buying and selling used heavy equipment, trucks and other assets.
Operating in a number of sectors, including construction, transportation, agriculture, energy, mining, and forestry, the company's selling channels include: Ritchie Bros. Auctioneers, the world's largest industrial auctioneer offering auction events with online bidding; IronPlanet, an online marketplace with weekly featured auctions and providing the exclusive IronClad Assurance equipment condition certification; Marketplace-E, a controlled marketplace offering multiple price and timing options; and Mascus, a leading European online equipment listing service.-TradeArabia News Service

