Construction & Real Estate

R.Evolution turns EYWA into global longevity-led property brand

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Top European real estate developer R.Evolution has announced plans to expand EYWA from a collection of flagship developments into a global longevity-led regenerative real estate brand. 

This comes following the successful launch of its EYWA Tree of Life and EYWA Way of Water in Dubai, and of EYWA Bac de Roda and EYWA 22 Palms in Barcelona, said the developer in a statement.

Inspired by the vision of R.Evolution founder Alex Zagrebelny, EYWA - short for Energy, Youthfulness, Wellbeing, and Ancient Knowledge - introduces the concept of regenerative real estate - an approach that views buildings as living ecosystems. 

It combines thoughtful spatial design, modern technology, natural elements, and ancestral wisdom to support everyday living and health, stated the developer.

R.Evolution is establishing EYWA as a platform that can be applied across residential, commercial, and future hospitality developments in multiple international markets, said its top official.

"The global luxury real estate market is evolving. Buyers are no longer interested only in architecture, square footage, and location. They are increasingly looking for homes that support healthier, longer, and more fulfilling lives," remarked Igor Karpikov, the Chief Commercial Officer at R.Evolution.

"Wellness real estate is one of the fastest-growing sectors of the global wellness economy and is forecast to reach $1.8 trillion by 2030. Our Dubai developments demonstrate how the EYWA philosophy translates into exceptional real estate, aligning with the emirate’s focus on quality of life, sustainability, and wellbeing - Homes as Wellbeing Ecosystems," he stated.

Research suggests that genetics account for around 50% of the factors influencing lifespan. The remaining half is shaped by environment and lifestyle. 

Since people spend around 90% of their time indoors, the buildings they live in play a significant role in supporting health and wellbeing, they stated.

As EYWA continues to expand, R.Evolution is developing strategic collaborations with leading players across the wellness and longevity ecosystem.

These collaborations span health and longevity programming, nature-focused initiatives, educational programs, next-generation sustainable technologies, and premium lifestyle offerings, it stated.

Together, these partnerships extend the EYWA experience beyond the physical building, creating a broader ecosystem centered on wellbeing that supports residents in their daily lives.

EYWA said its expansion into hospitality in some of the world’s most sought-after destinations marks the next phase of the brand’s evolution, with additional initiatives in the longevity and wellbeing space also in progress.